Hi, I've spent my career in Business to Business sales. If you're not willing to make sales calls or deal with clients yourself, there are really only two options: 1. Create an interface for order taking and rely on marketing efforts. 2. Figure out a way to pay others to make the sales calls fo...
You need to adopt integrated approach to market planning, strategy design, and execution. And, that starts with how the business is positioned across internet. Website, Content, Social Media Presence, Media specific strategy et al forms some of the ingredients. People engagement follows planned m...
I might suggest starting with Bitly and exploring the possibility of getting a custom branded shortener, which you can set up through Bitly once the domain is purchased. For example, my website is philpallen.com but I shorten all links to philp.al/link so it's more professional. I feel like many...
I will suggest a mixture of following: 1. Crowdfireapp.com (Mobile app) 2. IFTTT.com (Completely Free and THE BEST ONE) 3. Buffer.com (Not much options but helps me post on Google Plus pages that other two does not do very well) I gained almost 1000 followers in 2 days using these three. If yo...
It can be pretty common. It's different for different networks, some will over-report and some under-report. Google for example generally under-reports conversions, so we adjust for that on our end. Social buys generally over-report due to bots etc. It's definitely annoying but once you get your ...
It can be hit or miss. I have found at times that it's more management than it's worth. Most of the time I have instead taken the same budget and hired a part time virtual assistant for the same tasks and gotten better results. Now, there's certainly something to be said for building your commun...
If you're looking for agencies who have it down I'd recommend Ogilvy Social W+K Social and RGA. But it really depends on how you want to position your agency, you'll see they all take pretty different approaches. https://twitter.com/SocialOgilvy https://twitter.com/WiedenKennedy https://twitter...
I own a digital marketing agency and have helped many businesses create and execute social media plans. I would not hire someone right off the bat for your type of business. It's much more efficient nowadays to hire an agency or freelancer to set it up for you with software. The software will ...
The one thing SEO, social media, website development, email, etc. all have in common is they need people to make them great content. So, jobs involved with writing, graphic design, and content research/strategists are all in high demand and will be for the foreseeable future.
Social engagement requires more than posting information about your product or service. You need to look for ways to be helpful to people without trying to drive them to your site. Look for opportunities to build relationships first and foremost. Once people see that you're helpful they'll begin ...