Get specific with the "who" of your market (i.e. what kind of dentist? what is their specialty? whom do they serve? demographics and psychographics of both the dentist AND their patients?) And specific with your offer to them. What are you selling? What are they buying? And why do they want it (a...
The answer to this question depends on the nature of your product, and what 'class' of medical device it would fall under. Depending on what class it is, the process could be as easy as filling out a simple form and sending it to the FDA, or it could be as hard as a multi-year multi-million dolla...
Most companies these days have people responsible for external innovation and business developement. Somebody with the tittle 'licensing' might also be appropriate. But the key is - never try talking to R&D or marketing people and make sure you have a solid value proposition to offer. Some times ...
eBay is a great starting place. Would love to help you create a store and market it effectively. I have done this for years in other related business.
Have you considered providing the book in electronic format. If somebody wants the book and are willing to pay the shipping fee, they get the paper copy, otherwise, it's a download.
This is an easy question to answer. Stop meeting people for coffee and instead send them to your Clarity.fm link. I give lots of free advice on my YouTube channel, I don't need to spend time re-telling general advice and ideas that they can learn on their own time. http://www.youtube.com/c/Dav...
I would really need to see the ads that you're selling to be able to suggest what method to scale them with... but you hit the nail on the head...You have two options really...building internal sales processes or going through an agency. Usually companies go through an agency first, to get profes...
Being from Denmark, I had to look up disposable books as a concept. It lead to an interesting link, I wanted to share, that describes disposable books as "the dregs of the book infrastructure" http://craigmod.com/journal/ipad_and_books/. So I assume, that your market is in some sense a niche mark...
Having worked in the domain name industry since 2001, I would always suggest a trademark search before acquiring names. Please keep in mind that when registering a name, you agree to the Uniform Domain-Name Dispute-Resolution Policy (UDRP) as part of your registration contract. This means that yo...
How to sell to retailers? As a former Retail Buyer from Target, here's my suggestion. You need to first ready your sales communication and materials to explain how 1) You will drive sales at their stores (best told through sales traction and history in comparable or slightly smaller retailers tha...