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I don't know if you have tried this yet, but sometimes having a lookalike custom audience that is 99% similar doesn't always preform better than the lookalike audience that is 97% similar. If I were you I would go through AB test each of the different lookalike audiences, so try 99% vs 98% vs 9...

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I would suggest Ireland. The workforce is educated and hard-working. They speak English, which is critical for international work. Very favorable tax structure.

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I hate to be the bearer of bad news, but generally, these are not the types of businesses that venture capital pursues. Due to the risk they are taking, VCs generally want to see a large market (meaning $1B potential) and a significant return on their money (10 times return). However, you can l...

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Music curation is something that greatly interests me as well, and one of my projects slated for 1-2 years out will be in that area. Don't forget that -- apart from being united by musical taste -- fans usually have MUCH else in common as well. Musical taste is a great predictor of other demogr...

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If you have already validated the product, I would suggest you to do some market research. What is the high and the low end that the consumers are willing to pay. 1. How many "Bulk Buyers" are out there and how much do they pay you per home compared to how many "High-End Buyers" are out there a...

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Long story short: they should be written in your tense, since they are actually written by you, on your behalf. When asking an acquaintance for an intro, make sure you provide enough context for your acquaintance to justify making the connection: - clarify how you're connected; - mention the na...

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Disclaimer: I am not a corporate lawyer, I do however own LLCs and C Corp as well as have degrees in business. The nature of an LLC is specifically to protect the small business owner by encouraging individuals to launch a business without fret of losing it all due to an unhappy customer or fr...

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The first and most important thing is to figure out where your customers are. I saw a question not too long ago that said they wanted to market to "middle aged women who are into fashion". Then you should spend all of your time on Pintrest! I've taught a lot of wedding professionals how to s...

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There are different ways that you can make a profit from a Facebook group. The key is to understand your audience and know what type of services/products they would be interested in. You can charge businesses or companies that are looking to target that specific audience a flat fee and post the...

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Here's what you need to do to recruit any cofounder: 1) Prove or at least instill *high* confidence that you can fund the business or raise the funds required; 2) Demonstrate that you are someone worth following. What have you done previously that clearly shows to others that you have what i...

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