Answer to question one: If your celebrity curators are big enough names and are really committed, there is a small chance that you could raise a seed round of $750k or more pre-launch. That said, a number of "celebrity-supported" ventures have had very mixed to bad results so it could cut eithe...
The best way to sell anything is to find a similar product to yours (but less competitive) and find out how / where they sell theres. The truth is you'll need to make a lot of visits and calls which will mean rejection, but just know that it's a numbers game... meaning, it's all about the # of c...
Yes, I did exactly that a few years back. A friend of mien and I launched a site with minimal functionality that was really just a landing page. We offered the opportunity to pre-buy a year's subscription to the service by allowing users to set their own pricing. Within the first 24 hours of t...
Interesting. First step is to validate your idea with the market: Set a minimum success criteria for how many customers you want to have on Day 1 to prove that the business is validated with the market. For example, set a goal to get 5 people to pre-pay for jet ski rentals and go to talk to peopl...
The way I hire anyone is to find someone who's currently employed in that role for a company in my existing market. You can find that person using a few techniques. 1) LInkedIn: Search who's currently doing technical sales for companies similar to yours, and reach out to them to get advice on "...
This is not a simple question to answer, but one I can relate to because I am currently creating an online course and I initially struggled getting passed the outline phase. I found the driving factor to determine the best organization of instructional content is understanding what your audience ...
1. Contract, contract, contract. Both with the client to avoid going directly under severe penalties, both for employees (even subcontracting entities or freelancers) to scare them off such behaviour. And of course, keep your guys happy and on interesting projects, that will help nowadays more th...
One is a SERVICE. Services sometimes have issues with profitability when scaling. You end up managing people and profit margins stay the same or decrease. The other is a PRODUCT. Products generally scale better as the cost of product remains more or less the same (COGS). Many people start cons...
A co-founder is a long-term relationships that should be built on trust, and passion, and time... time to fight, time to recover, time to build rapport. Ultimately, your co-founder shouldn't be based on *any* specific idea, because the two (or three?) of you could work on anything you are all pas...
So you're saying that your business is a service business like auto repair, home buying, or any of millions of businesses that have existed for many many years. This is not a problem. Businesses like yours are bought and sold every day. The secret is a track record of profitable cash flow and ...