While you may have diverse experience in different sectors, industries and/or clients - your personal brand can be synthesized so that it captures your zone of genius... the thing you are know for. In my case, I worked in consumer packaged goods and consumer brands... but when I went on my own ...
I highly recommend reading the book "Blue Ocean Strategy" that is the best and simplest way to map out the landscape of the marketplace and identify opportunities or methods of differentiation. If you don't have time to read the book I'm sure there videos out there summarizing and explaining the...
DO NOT hire a BD person. First, a startup with <$10m/yr revenue almost surely has nothing to offer another company that is interesting to them for BD. Not enough attention, not enough users, not enough revenue-sharing, etc.. BD only works when BOTH sides move the needle on something important ...
It's understandable that you may feel uncomfortable sharing your IRA investment statement, as it is a private financial document. However, if your agent is requesting it as part of the application process, you may need to weigh the importance of getting your application approved against your conc...
Spend zero time worrying about building your personal brand. Spend all your time focused on achieving your goals building your business. Simply put, the best way to build your brand is to achieve success. Let others evangelize you, whether it be investors impressed with your growth, customers ...
Hi- I am not familiar with the tax implications in Canada because I am located in America. However, if you were in the united states and you sold an asset there would be a tax implication there. Never the less, this would clear up any debt you have. Option 1 would be a good choice. As it relates ...
Honestly there's too many to mention. Most successful founders are extremely kind and have a history of helping others... my quick list - Dave McClurre - Micah Baldwin - Clay Hebert - Mike McDerment - Jon Bischke - Gabe Luna - David Hassel - Mike Walsh - Bill Clerico - Hiten Shah - Gerry Pond -...
So the real issue isn't whether a marketing person should come from sales - it's whether the marketing person understands that their job is to actually help sell things. My definition of marketing is "profitably solving customer problems" so - baked in there - is understanding the customer and ge...
Forget 'self-promotion'. Stop focusing on your self and start focusing on others. Serve people you meet so powerfully that they never forget you for the rest of their life.