UX research companies are your best bet for creating personae. They understand a lot about your users from you and your team, then go on the field and talk to a certain number of users (online or face-to-face), they will finally create rich personae for you. If you want to conduct conceptual tes...
What city are you in? Are you talking about your product or do you keep it secret? Finding a team is one of the most difficult parts. Make sure you ask friends of friends if they are interested. People often forget to tap their network to find talent. There are a lot of events that help find st...
The one word answer is: ask! Make it a process to systematically ask every client for referrals. Referrals from happy customers are indeed one of the best ways to generate new business. When and how to ask is a matter of taste and practice. Let me give you two examples which apply to B2B. 1. A...
If you don't currently have an LLC for the business performing IT services, you could create a DBA (Doing Business As) and offer those IT services under the first business you mentioned. One business can have many DBA's which is good for promoting services as if it is it's own business. By using ...
Hello, My name is Mauricio and I currently work in both the private and government sectors. I have experience starting up my own business by leveraging owned assets. I am currently licensed as a real estate professional and I am in the process of obtaining my mortgage lending license. Dependi...
Sounds wonderful. Well done. In order to find commercial viability (or a business model), it would be best to try answer the following question: which 'pain' / problem does your solution solve for people (or can solve for them with certain changes). For example: if there is a known problem/pain ...
I mentor Startups and Business Leaders and of course was mentored myself in years past. The best way to find a mentor is to first know who you are. What are your goals, your unfinished challenges and projects? Where do you fall short in your own estimation? Generate these notes and form lists. ...
As a television anchor, you would have reached people – I imagine – partly through "stage presence", personal charisma, presentation and delivery. Some of those personal qualities and skills may be lost online, where text and static images dominate. However, many online platforms lead to in-pe...
Four thoughts. First, define what maximum and minimum effort estimate is acceptable - for example, tasks should not take less than 2 hours or more than 4. Second, communicate that contingency shouldn't be included in the estimates so they aren't padded. Instead, have some room in the overall plan...
A whole lot more data is needed before anyone can answer this question. "Some people want it"...have you identified a target market? Are there similarities in these people? How many? Did they tell you what they'd pay for it? Why didn't they pay you for it already (before you wonder about this, p...