You're throwing the word strategy too much I think and referring to it wrong. -Wordpress is a great platform to create websites, and is hardly a negative as far as SEO goes. Although it is a good thing that you realize the possible implications and postponed development until you have a plan in ...
Business lead generation. Give the reader a taste of the content and have them fill out their info to get access to the entire report. Then you build a list that you can market to later. Hubspot does this well - http://www.hubspot.com/marketing-resources. As a rule of thumb nowadays content shou...
I've attended this class in-person and the video version of Michael Dearing's class on pricing is great. You can see it here: http://vimeopro.com/harrisonmetalshorts/pricing If you haven't already done so, I'd carefully study the effectiveness and uptake of "premium" services already offered by...
I did a quick web search for you and came up with Jeremiah Owyang's blog. I have met him and he's a genius. http://www.web-strategist.com/blog/2009/09/22/checklist-develop-a-successful-advocacy-program/ Should answer all your questions. Re: tracking and measurement I'd say "PR mentions" is a...
If I need to choose between, Black 3/4 leggings - High waist tights and Gym Tights Black with Red Banding SUPPLEX Fabric For Comfortable Fit I'll name my URL, buymystuff.com/black-3-4-leggings-high-waist-tights and in the title, I'd write "Black 3/4 Leggings - High Waist Tights" and the desc...
I have in the past developed cost-savings calculators and they can be one of the most effective tools in moving an enterprise software prospect through the sales funnel to a closed deal. So I understand why you are so keen to get a handle on these numbers. Unfortunately, you are in a bit of a ch...
Using their logo implies that they are truly partners / customers of yours. Is this the case? It not, it is grossly misleading. Otherwise, I would check with them, out of courtesy. They may not want their competitors knowing what software services they use. I don't believe you are legally obli...
I'd recommend first reading Aaron Ross' - Predictable Revenue before choosing your CRM system. Flexible and complete solutions I'd recommend Nutshell Hubspot CRM + Sidekick Feel free to contact me for a quick chat about it. Thanks David
Schedule 2 separate calls. The person books a call using the promotion link (or just set your hourly rate to 0), then, change the rate, and have them book another call for a time which is directly after the first one. Alternatively, let them book a paid 30 min call (at half your usual rate) and...
You can start by having a text to download sign up on your website. I use Link Texting. You can also create a landing page that can build a email listing so that you can send emails to people who are interested in your app features. Read a article by Kevin Kelly called 1,000 True Fans.