I would need to know a little more about your product or service but it sounds to me like you are making an improvement to an existing product or service and that to me sounds like a viable business model. If you can package whatever the specific service or product is in a scale-able way throug...
Speakers, authors and coaches need what you have to offer. They all want to be seen as experts so you need to tell them how your product will do that for them. It's called building a platform and any speaker, author or coach will understand that language. There are two things to consider whe...
Social engagement requires more than posting information about your product or service. You need to look for ways to be helpful to people without trying to drive them to your site. Look for opportunities to build relationships first and foremost. Once people see that you're helpful they'll begin ...
There are so many possibilities that come to mind, without knowing a lot more about what has lead you to this point, it is hard to offer any actionable advice. The first place I would start investigating is the top of your sales funnel. Are you getting students? Are they just not converting? Are...
Stop attending events and start making stuff. You'll quickly find out if there's any demand and if you care about it enough to do it for 10+ years.
You can reach this audience by uploading the email list to various ad platforms, too. For example, you can create a lookalike audience on Facebook or Twitter by uploading your 200k list. Some percentage of those 200k will "match" a FB or Twitter user, and the platform(s) will look for users with...
I found a couple of articles with some stats http://www.cmo.com/content/cmo-com/home/articles/2013/11/4/15_Stats_LinkedIn.html and http://www.slideshare.net/punchmedia/linkedin-statistics-2013 BUT nothing specifically comparing landing page results with Linked In. FWIW my view on all social me...
My preference every time is direct response marketing when selling B2B. Write things, with a compelling offer, send them to people. Start by building a database of SEO providers - they all have websites, and create a mailing list from this. Back up the direct mail campaign with awesome content ...
What? You are obviously unqualified for this position. You need to quit and let someone else do it.
Develop a strategy and a plan. Check out http://Fizzle.co - They have a 13 week ste-by-step guide.