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Identifying user personas is critical to your agenda. I originally come from South Africa, where the best "tech" startups are fundamentally copies of successful businesses in the USA or EU. The advantage, of course, is that they can copy many of the aspects of the original market leader: UX, UI...

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Many people in consumerist countries buy on emotion. It isn't the same at the lower end of the market, so brands lose out massively in that space, but they aren't really too worried about it given the disposable income available elsewhere. Branding involves understanding how your 'badge' make...

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Start off with what you have written: Identify his message and mission. From what you write it sounds like his speaking presence is the way to go with this; maybe filming live presentations and selling them off as web/video. Or you could help him ghostwrite a book, and publish it yourselves on Am...

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There are a number of pre-built social media platforms designed to allow people to quickly create their own social networks such as ning.com and Dolphin. The problem is that if your idea is truly unique, then these platforms probably won't have the tools you need to accomplish what you're looking...

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Some ideas: - Have Pokemon stuffed toys as things that are found on the scavenger hunt. Or have them as prizes, or have Pokemon 'currency' as a prize. - Set up Pokemon 'lures' through the app. They attract Pokemon and are used by businesses that want to bring traffic. You could place the lures a...

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You need to do two things to get calls. First, optimize your profile so it is clean and professional. Make sure you have a picture of yourself and images to go with each expertise offering. Complete all parts of your profile so potential callers aren't turned away by an incomplete, haphazard a...

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There's no set-in-stone formula. The answer depends on the degree to which implementing a revenue model would potentially cause a mass user exodus. A) If implementing a revenue model would obviously cause no problems, then investors might be ok with Camp 2. B) If a reasomable person might thin...

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I would start with small-ish, local shops, like flower shops, beauty salons, bakeries, used car places, etc. Places that are probably run by an older individual that doesn't currently do Facebook advertising. Don't ask them for an 'internship', because that implies something formal that would inv...

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