I believe Appannie.com is what you are looking for.
There is NO simple answer for this. Is the app a game? Is it a utility? Is it a social app? All apps have different advertising/launch strategies. On a broad level, Facebook's in-stream mobile app ads have proven to be very effective for conversions so I would probably start there. The key is to ...
I can help you with some real downloads that would get you Guaranteed App Reviews (Anywhere between 20-1000 App Reviews) Reviews drive the most number of future downloads. Feel Free to talk to me about this opportunity.
My absolute first advice would be not to launch the app at a low price then raise it up later on. That's an absolute No No. There is no real rule to price your app. My suggestion would be to look around the app store of similar apps to get an idea of what they are priced at. Once you launched...
My preference every time is direct response marketing when selling B2B. Write things, with a compelling offer, send them to people. Start by building a database of SEO providers - they all have websites, and create a mailing list from this. Back up the direct mail campaign with awesome content ...
It's hard to give a really cut and dried answer without knowing all the details, but here are some tips based on my experience: First the bad news: from the way your question is worded, it sounds like you built the app without validating first. What I mean by that is that you didn't go out to th...
B2C apps typically use a freemium model to make money off of in-app purchases and ad revenue. You could also make a paid monthly subscription model work in several categories, such as Newsstand. The challenge is finding the balance between giving enough functionality away for free so that your ap...
I'd ask the customers you do have why they downloaded the app, what they were looking for when they found it, how they heard about it, what they like/don't like about it, and how they think you could reach more people. What pain are you solving, who experiences it the most, and how do you reach t...
Speakers, authors and coaches need what you have to offer. They all want to be seen as experts so you need to tell them how your product will do that for them. It's called building a platform and any speaker, author or coach will understand that language. There are two things to consider whe...
I would start with google analytics. If you configure it correctly you can get quite far down the line for free. Once you start seeing revenue and need more detail you can move over to one of the more premium or paid for systems.